Customer: American Association of Critical Care Nurses (AACN)

Background
The top priority of our organization, the American Association of Critical-Care Nurses, is the education of our 400,000 member nurses, helping them stay up-to-date in the latest technology and treatment techniques. When I see great technology in action, and by this I mean Salesplace, I am more than happy to talk about it.

Salesplace Value
We are extremely satisfied with the value that we've received from the Salesplace Team. They have definitely delivered on their commitment to help AACN staff to successfully grow the ECCO program based on standardized processes and effective use of technology. There's no question that they have a quality CRM solution. The big question to us was whether they could seamlessly integrate it with both our front end, to capture information directly from the AACN website, and our back office Oracle Member database to create a seamless end-to-end system. They pulled it off on time and on budget.

Speaking of value, one of the things that we appreciated most about Salesplace is the fact that they help us leverage our investment in the Lotus Notes/Domino environment. Not only does Salesplace completely integrate with the Lotus mail and calendar, but also now we have extended the value of our IBM Lotus Domino investment from simply managing our email to now managing our whole front office, including sales, marketing and customer service.

Salesplace Advantage
Our job at AACN is to serve the education needs of our 400,000 critical care nurse members. The Salesplace solution has significantly enhanced our ability to centralize our member support efforts and leverage the institutional knowledge within our experienced team. We've been able to build standard communication templates for increased consistency and accuracy. We've experienced a dramatic improvement in organizational response efficiency and quality. And best of all, our whole team is now able to work from the same page thanks to the Salesplace integrated system for member information, educational program sales history, and service activity.

Salesplace Team
As our ECCO team grows we will need to integrate more people and business processes. Given our relationship with the Salesplace team, I'm confident that the Salesplace will supply the technology & expertise to create the best solution. Salesplace is a great CRM solution and the experienced implementation team has the expertise to extend the Salesplace foundation to integrate various systems and deliver a complete solution.